Sales Agency Branding

With the goal of selling a broad range of lighting and home decorating products, the design for this new brand needed to be clean, with a finished look and style that could work with anything and anywhere.

I set the primary color to a neutral gray and added some interest with secondary colors to form the palette. Secondary artwork was created with an icon set and patterns to be used as backgrounds or textures on print materials. Everything about this brand is crisp and lends itself to be in the background while presenting a wide range of manufacturers' products to customers.

DetailsLogo, Brand Identity, Print Marketing, and Website

ClientSource Lighting

Project CategoryDigital Print